Behavior to Avoid When Asking for a Referral
2019’s Newest Feature for SuncoastNPI Members:
The Monday Morning Sip of Coffee
The Monday Morning Sip of Coffee series is a free educational offering by SuncoastNPI to its members that helps to build on one of the core tenets of the NPI: To have the ability to act as a Resource to your Clients, Customers, Friends & Family. This weekly educational content is comprised of a short, shareable video, as well as related articles to four key topics of entrepreneurship: Marketing, Sales, Operations, & Business Networking.
How Small Businesses Are Finding Other Ways to Advertise Beyond Facebook and Instagram
Sales Growth Metrics and KPIs
It’d be hard to overstate the importance of the sales growth metric because it is tied directly to revenue and profitability. Growth is the drumbeat by which all organizations march. When performance declines, pressure mounts on the sales organization to deliver results. Conversely, a high percentage growth in sales is cause for optimism for all stakeholders such as executives, the board of directors, and shareholders. …Learn More
6 Tips To Finding And Hiring Freelancers For Your Small Business
If you’re a micropreneur like me, you might have stumbled upon a little secret that helps you do more in your business: freelancers. When you run a business, you may not need (or be able to afford) a full-time staff, and that’s where hiring outside help is such a boon. You only pay the freelancer for the services they offer or the time they work, and it’s usually an affordable way to service more customers and offer more to them.
I’ve been working with freelance writers, editors, and designers for about 10 years, and, as a result, I’ve been able to grow my content marketing firm much faster than I could have if I had handled all projects on my own. I’ve worked with highly skilled freelancers—and some not-so-professional ones—so I want to share some tips to help you ensure that you hire the best ones for your needs. …Learn More
Current Economic News:
Payrolls surge by 304,000, smashing estimates despite government shutdown
Job growth in January shattered expectations, with nonfarm payrolls surging by 304,000 despite a partial government shutdown that was the longest in history, the Labor Department reported Friday.
The unemployment rate ticked higher to 4 percent, a level where it had last been in June, a likely effect of the shutdown, according to the department. However, officials said federal workers generally were counted as employed during the period because they received pay during the survey week of Jan. 12. On balance, federal government employment actually rose by 1,000.
JPMorgan Says 2020 ‘Might Not Be a Year to Think About
The Federal Reserve’s change in tone may mean investors should reconsider the timing of the investment cycle, according to JPMorgan Chase & Co.
That means investors shouldn’t be driven by fears of recession for now, JP Morgan analysts said.
The Fed signaled last week that it’s done raising rates for at least a little while, and that it’ll be flexible in reducing bond holdings. The Fed’s changes have already been welcomed by equity investors who boosted the S&P 500 2.5 percent over three sessions, while rates traders have been working to figure out the implications of the newfound caution about shrinking the balance sheet. Demand for gold has increased as well.